News is an integral part of modern Botswana life. From her emerging history, the free press has played a vital role in the development of the country’s strong democracy. With over 12 weekly publications and one daily, servicing a small population of 2 million people, the popularity of news print media is a testament to its relevance in keeping Batswana informed as well as providing checks and balances to the government of the day.
For the past thirty years, The Botswana Gazette has been a trusted news source for Batswana from all walks of life. And over the years we have reported accurately and fairly on the stories that have shaped the country’s identity. At The Botswana Gazette, we uphold widely accepted journalistic practices, and strive to maintain the integrity we built over 3 decades of fair news reporting. We are proud to have played an active role in development of the country. The Botswana Gazette has grow with Batswana and our resolve to stay relevant has positioned the Gazette as Botswana’s leading mid -week newspaper. Global audiences are gaining more access to the internet through mobile technology , and we are proud that our flagship publication can boast being the first news paper to go online in Botswana.
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The Botswana Gazette’s editorial policy embraces support for a democratic, multi-party system of government, human rights for all and a free market economy, tempered with social responsibility The newspaper’s goal is to educate, inform and entertain the public, while providing them with a forum to debate issues that concern their lives. The Botswana Gazette is not politically aligned nor is it under the influence of any power or interest group. Its coverage of issues is broad, factual and objective.
The Botswana Gazette is read by Batswana from all works of life including decision makers and opinion makers, national and community leaders, business people, public servants, academics and the diplomatic community. We can safely say that we are the leading mid-week newspaper with the most significant impact on decision makers.
The Botswana Gazette’s circulation averages 18 000 a week, however actual readership is over 45 000, taking into account that one copy of the newspaper circulates many times, especially within households and business offices in Botswana.
The Botswana Gazette is available nationally, with over 400 outlets in all the major centres of Botswana. The Botswana Gazette also has broad based subscription services, which includes all the foreign missions of Botswana abroad.