News

Business

Fighting GBV From The Roots

At Gabz FM’s Basadi Brunch Dialogue in Gaborone, GBV activist and survivor Kemmy Mpinang unveiled a powerful new children’s book, Different But Equal, a story born from pain, healing, and a radical…

Features

The Math of 500k Jobs 

A bold national target meets harsh economic reality as Botswana’s growth model struggles to translate…

The Tyranny of Time

Why Development Feels Slow By Douglas Rasbash The bruhaha of Budget 26 recedes, leaving an…

 

 

Another Pig in Lipstick

The Rebranding Paradox and Why Your Expensive New Look Signals Desperation, Not Progress By Manuel Veiruapi Ruhapo, Founder, Blacmarc Group Your business is struggling. Sales are flat, competitors are gaining ground, and…

Bubbles Don’t Need a Wedding

Who said bubbles need vows, promotions or a life milestone? Sometimes surviving a loud phone, a long week and the Gaborone sun is reason enough.   Somewhere along the way, society decided…

The Art of Second Place

By Manuel Veiruapi Ruhapo Mascom’s slip to second place in Botswana’s telecom market may look like a setback. In reality, it could be the strategic opportunity that forces the brand to abandon…

Reading Wine Labels Simply

How Botswana shoppers can decode wine labels, ignore misleading stickers, and choose better bottles in minutes. Wine labels can look intimidating. Medals shout for attention, shelves are filled with “manager picks”, and…

DIFFERENT DOESN’T ALWAYS WIN

Why recognition beats differentiation Brands chase difference. But in reality, customers choose what they recognise first. In marketing, differentiation has long been treated as the foundation of success. Every brand is told…

The Shifting Beauty Standards in Pageantry

Universal acceptance of diversity is a positive development because as an immensely influential platform, pageantry can now help many girls and young women realise that there is nothing wrong with the way…

Time to Take Action for An Economically Integrated Africa

Aissatou Diallo The need for an economically integrated Africa has never been more urgent. With the severe disruption of global value chains due to Covid-19 and related lockdown measures, there is no…

Well done Rakgare!

Creatives have applauded the Ministry of Youth Empowerment, Sports and Culture Development for extending monthly stipends to them as announced early this week but want further assessment done with their unions. GOSEGO…

Politics, Power And Sexual Misconduct

In the past decade we have seen people uniting to bring justice to victims of sexual abuse. Organizations like the #metoo movement and #esengmongwangeng movement rose to amplify the voices of the…

SUBSCRIBE TO OUR NEWSLETTER